Content Lead

Location:
The Hague, Netherlands | Semi-remote
Employment:
Fulltime
Start date:
About the job

We are looking for a Content Lead with an affinity for story telling on topics like Circular Economy, Blockchain, and Supply Chains to join our marketing team. In this role, you will be responsible for developing a content strategy, doing in-depth research, writing content (e.g. blog posts, guides, reports, infographics, press releases, email campaigns), and customising messages based on a customer’s stage.

Your mission will be to establish Circularise as a thought leader on everything supply chain traceability, transparency, and circular economy and support our inbound marketing activities.

Company description
Circularise is a B2B supply chain traceability start-up founded in The Netherlands in 2016. It’s our mission to bring traceability to global supply chains and to accelerate the world’s transition to a Circular Economy. 

Circularise is disrupting industrial supply chains by changing how companies trace their materials, components and products and how they share information about them. We achieve this via our blockchain-based enterprise software as a service (SAAS) combined with the open protocol. This enables supply chain actors to share sensitive data without risking privacy and confidentiality - to unlock the potential of Circular Economy at an unprecedented level.
To learn more about Circularise, check out our
Latest Project
.
Perks

  • A competitive salary (depending on your experience) 
  • Flat hierarchy
  • 25 days of paid time off
  • Semi-remote, work from home policy
  • Flexible working hours
  • Be part of a new industry standard
  • Save the world with storytelling
Challenges

Research

  • Research trends and developments in Supply Chains Visibility, Circular Economy, and Blockchain. Develop an in-depth understanding of these topics.
  • Develop a deep understanding of our customers, products and the buyer’s journey.
  • Competitor and market research to improve positioning.

Content

  • Create SEO-optimised content in the form of blog posts, guides, reports, infographics, press releases, email campaigns.
  • Customize messages based on a customer’s stage (TOFU-MOFU-BOFU) in the relationship with Circularise.
  • Work with the marketing team to optimise content for the website, social media, PR and other platforms and distribute it.
  • Look for and collaborate with content contributors.
Requirements
  • A bachelor’s degree or higher in the field of media, communication, public relations, marketing or journalism. Other degrees are considered as well. 
  • Three to five years of relevant experience, preferably doing research, editorial, long form written content on the topics of sustainability and technology. 
  • You are a prolific writer. 
  • You have a robust understanding of SEO.
  • You are a great communicator (both written and verbal) and like to share knowledge with the rest of the team.
  • You are a proactive self-starter, adaptable and can work independently when needed.
  • Fluent in English. Other languages are a plus.
  • Work permit for the EU.
Bonus Experience
  • PR experience. 
  • Design skills to create visuals for different channels. 
  • Exposure to SEO tools like Search Console, Ahrefs, Conductor, DeepCrawl, SEMRush, or similar.
  • Experience building out internal linking structures.
  • Experience in project management. 
  • Experience in building audiences either online or offline.
  • A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
To apply please fill out the following form:
https://forms.gle/iRCNjenW6qXU6tFX7
Apply now