The rise of greenwashing has sparked scepticism over companies' claims of sustainable practices.
Policymakers worldwide are taking action by implementing regulations like the EU Green Claims Directive and the UK Competition and Markets Authority Green Claims Code.
These measures aim to ensure transparency and accountability, aligning company claims with reality and meeting the demand for authenticity and sustainability.
Our next webinar explores how Digital Product Passports (DPPs) enable the verification of sustainability claims - such as those about material composition, fair trade practices, responsible chemical usage, and climate neutrality - by making information accessible to auditors, regulators, and consumers.
Join Chris Stretton to learn about the transformative potential of DPPs as a tool for preventing greenwashing and promoting transparency.